Online Display Ads
Now that Google, Yahoo, Microsoft, and WPP have spent collectively $10.4 billion to acquire the largest online display ad platform companies ) on the bet that display ads will be a key driver of growth for online ad spending, it’s fair to ask exactly what the value of an online display ad is.
If you ask an online media buyer, they will bemoan the classic display ad Catch 22 — clients insist the goal of the online display ad campaign is “branding,” but then do nothing but obsess over clicks. The impulse to treat online advertising as direct response marketing is only natural — the web is the greatest direct response medium ever — witness Google AdWords, not to mention dozens of pay-for-performance ad networks and online affiliate marketing, which have thrived for years. We market – Simple and Easy Marketing™design, which includes a simple way to having an effective design. Our design work not only looks professional, creative and colourful, it also always includes the following:
- A Purpose
- A Call To ACTION!
- Clear Content
- Appealing Design
- Designed For Your Target Audience
If you would like more information on Emarketing & Graphics Marketing solutions, please email us directly, at design@emarketingandgraphics.com.
